St. Petersburg, FL, Monday August 09, 2021
I know how it feels when you look in the mirror and what you see looking back is a body you’re not happy with.
I know how it feels when you pull on your favorite pants and there’s zero chance that zipper is moving.
I know how it feels when your kids or grandkids playfully joke about your widening waist (And, of course, they’re not being mean… just telling you the brutal truth)
You know you need to do something.
What’s more, you WANT to do something.
But wanting to lose weight, drop fat and get back to being lean again is one thing…
… finding the time and energy to do it is a whole different challenge.
Life is hard enough. Between working and living, rushing around trying to squeeze in gym time or a workout in your already busy day seems insane.
Or imagine also starving yourself on the latest extreme diet favored by a Hollywood star.
(Sure, those diets work for skinny 20- somethings but sure don’t do a thing for the rest of us.)
The problem is we’ve been led to believe there’s only one way to get slim. And that’s the HARD WAY.
The harder, the more extreme, the more complicated… the better. Even if it means killing yourself to get to the gym, busting your butt running or following a super-strict eating plan.
Fortunately, I’m here to reveal a discovery to you that may just be the most important news you read this year. It’s a discovery the fitness industry is desperate to keep under wraps as it turns our understanding of what a program should be on its head.
So let me ask you…
What if there was a way to quickly and easily improve your flexibility while TORCHING fat and building STRENGTH?
Seems too good to be true, doesn’t it? But don’t let that fool you.
We discovered a way of blending flexibility training with a calorie-burning movement pattern you’ve never seen before. The good news is…
…It doesn’t require any equipment — it’s completely bodyweight focused so you’re BUILDING muscle and BURNING fat while you move.
…It’s not boring. No more endless hours on a treadmill or elliptical trainer wishing you were anywhere but there.
…And it is simple and straight forward to do. In fact, you can fit this into the busiest schedule and don’t need hundreds of videos and manuals to explain all the moves.
It’s NOT some bizarre or complicated system and it’s hardly groundbreaking. In fact, you will probably recognize many of the exercises.
What makes this revolutionary is the way we’ve combined simple exercises into one powerful movement sequence you will actually enjoy doing.
Even if you’ve already tried everything to lose weight, shift stubborn belly fat and tone up and failed… this is different.
I’ll explain exactly what this is all about in a moment.
But First, Let Me Introduce Myself…
My name is Brian Klepacki, aka Coach Brian. I’m a fat loss and functional movement coach for Critical Bench, the Internet’s longest-standing strength site.
I’m a certified strength and conditioning specialist with a Masters Degree in Exercise Science.
I’ve been in the trenches applying the latest principles and theories with athletes, body builders and fitness models to test what works and what doesn’t. And whether it’s competing as a triathlete or for my own strength training, I apply all training principles on myself. (I’m my own guinea pig!)
I take a purposeful approach to developing workout programs and a simple philosophy: purpose over preference.
That’s how we developed best-selling programs, like Unlock Your Glutes, that have helped thousands of men and women finally build a stronger body in less time.
In my 17 years working with private clients, I’ve seen it all. I’ve seen the aftermath of the fitness industries peddling of misinformation and myths.
It angers me to see ordinary hard working men and women trying to get fitter and feel better become trapped in a cycle of trying to lose weight.
And all while sacrificing their time doing what really matters to them… just because they have been caught in a trap by the misinformation from the fitness industry.
What The Fitness Industry Wants You To Believe
It’s not your fault.
You’ve been led to believe there are only a few ways to cut body fat and get in the shape you want to.
The billion dollar fitness industry has spent billions promoting this misinformation. It needs you to believe losing weight and getting in shape requires tons of time, tons of effort and… of course… tons of money. Your money.
If you ever want to discover the real agenda, ask the question “who gains from this advice being given?”.
In every situation, it’s the fitness industry. Celebrity trainers gain if you don’t get results. Equipment and supplement companies gain if you don’t get results. If all their advice worked, everyone would be walking around slim, healthy and happy.
Think about it. If their advice worked, why are there more obese Americans than ever? Why are more people being diagnosed with type 2 diabetes?
Everyone knows they need to be fitter, more flexible and healthier… yet the statistics keep stacking up.
It all comes back to three BIG lies the fitness industry has been telling for decades that hides one big lie.
Remember, the fitness industry spends billions to push this misinformation so please don’t feel bad about not seeing it this way before (but I’ll sure understand if you’re angry)
The good news is once you see these lies for what they are, they no longer hold any power over you.
So let’s confront these right now…
In fact, extreme dieting has been proven to be HARMFUL to your health. Sure, you drop weight within days and weeks of starving yourself but who wouldn’t, right?The danger with extreme dieting is your body doesn’t get enough essential nutrients, minerals and vitamins. And, most importantly, your body doesn’t get enough protein. Protein contains essential amino acids which are vital for supporting your body and muscle growth.You may lose some body fat during a starvation diet, but you may also lose muscle which will account for MORE of the weight loss.If your body drops muscle, your body’s basal metabolic rate drops. This means your body will naturally burn LESS fat. When you start eating normally again you quickly put the weight back on.
Your body also experiences metabolic adaptation. Your body kicks into its natural survival mode and becomes more efficient due to calorie deprivation. It needs less energy to survive. To continue dropping fat, you have to starve yourself even more.
Dieting actually CHANGES your brain’s response to food. When you deprive your body of calories, your levels of the hormone leptin drop (the hormone that makes you feel full) while ghrelin increases (the hormone that makes you feel hungry). Even when you eat, if you’ve been restricting your calories severely, you’ll still be left with feelings of hunger.
The Truth – Don’t Deprive Your Body Of Food
Sure, diet is important. I don’t need to tell you jelly donuts and soda all day aren’t going to help you get that six pack. But it is madness to suggest you need some of these insane, starvation diets to shift your spare tire or drop a few pounds.
A simple, regular movement pattern designed to raise your heart rate, boost your metabolism and maintain muscle every day will help move you towards the body you always wanted WITHOUT depriving your body of food.